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Community Corner

4/12 FREE Social Media + Pinterest Sells Workshop PLUS Optional Laptop Bootcamp

Liz Harsch, Neighbor

When: Saturday April 12, 2014, 10:00am 

Where: Mission Viejo City Hall, 200 Civic Center  Mission Viejo, CA 92691 

Hosted by: SCORE, Tailor-Made Advertising, Constant Contact

Presenter: Liz Harsch of Tailor-Made Advertising (Constant Contact Authorized Local Expert)  

Agenda:    9:30am -  10:00am Registration/Networking                        10:00am - 11:30am  FREE WORKSHOP - Social Media + Pinterest Sells
11:30am -  3:00pm   Optional Bootcamp: Measuring Your Online Results ($139) (Lunch included) 


Must Register & More Info:http://bit.ly/socialmissionviejo 
Or call 310-791-6300

Part 1 - Social Media Made Simple Workshop + Pinterest Sells! 
What you'll learn: You’ve probably heard of social media. You may even understand the value social media can bring to your business.  Now wondering how to start?  In this introductory session, we cover strategies and best practices to get the most out of your social media activities, including: 

  • What social media marketing really is and why use it
  • Introduction to social media channels and how to evaluate what’s right for your business or organization
  • How small businesses are using these low-cost tools to gain visibility, develop relationships and drive sales and response
  • How to create good content for your social media marketing campaigns and time management
  • How to balance social media marketing with email marketing and your other marketing efforts
Part 2 - Measure Your Online Results Laptop Bootcamp ($139) 11:30am-3:00pm

Is Your Social & Online Marketing Paying Off?  Dive into Analytics in this 3 hour hands-on laptop Analytics Bootcamp ($139.00): Measure Your Results -(Lunch Included)  Here is what you will learn: 

Find out what's happening in Rancho Santa Margaritawith free, real-time updates from Patch.

  • How to measure your website results and track its performance
  • How to set goals and measure those results for your Social Media, blogs and website
  • What directions to give your vendors so they can help measure and achieve your goals
  • Metric tools to help you manage your marketing efforts
  • How to segment your Email Marketing efforts and measure those results
  • Organization tools to use to determine your online ROI
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