'Mom, Hand Me the Dumbbell': New Fitness Studio Coming

Cut Fitness, with a focus on group instruction and family lifestyle training, will open in Rancho Santa Margarita.

Apparently, Rancho Santa Margarita isn't fit enough. Another fitness studio is headed the city's way, this time called Cut Fitness.

Though the name implies six-pack abs, one of the most appealing aspects—at least to the city's planning commissioners—is its focus on family health and lifestyle.

By a 5-0 vote, the business received a conditional use permit to move into the Saddleback Tomas Business Park, in the 6,262 square foot space previously occupied by medical device company Micro Precision Swiss.

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According to the application, Cut Fitness will specialize in group fitness sessions  and personal fitness training. Many of the fitness programs will be tailored to families to teach them how to maintain an active lifestyle.

That's where Cut Fitness flexed its muscles, especially with planning commissioners Kent Hayden and Jim Eakin.

"I would have enjoyed the chance to speak with the owner/operator," Hayden said. "We've approved a lot of fitness focused businesses—pilates, gyms, etc. This one really does pique my interest—6,000 square feet is very bold ... for a fitness center. 

"I see their differentiation, if you will, is total family. I'm curious to see what that looks like, an entire family workout. I like the sound of that."

Eakin was equally enthused about the concept about the business model, he explained.

"When I was growing up, that wasn't even on the consciousness, doing something together, and I think that's a really great idea," Eakin said.

Charles October 19, 2012 at 02:33 PM
"tailored to families to teach them how to maintain an active lifestyle." Yeah, right. This is not the reason people aren't fit. Lack of knowledge is in the noise compared to the real reasons. The half life of gym participation for new members is about five weeks. Also, this is Southern California: You already pay for the year round outdoor perfect weather. You don't need a gym. Lifting weights guys? If you're under 50 most likely it is motivated by vanity and not health. Ninety eight percent of people don't need personal trainers. Virtually all of that information is available free online and can be obtained in about ten minutes. (Besides, those PTs aren't going to put the fork down, lift the weights, or run the miles for you.)


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